Forter Coyote Display at IRCE - Project Portfolio
Forter is a software company specializing in the prevention of eCommerce transaction fraud. They recently attended Internet Retailer Conference and Exhibition (IRCE), which is considered the largest eCommerce event in the World. It is hosted in Chicago at McCormick Place and over 600 eCommerce solutions companies attended this year. Exhibitors include anything from small startups to large corporations such as Alibaba, Target, and 1-800-FLOWERS. For this year's IRCE event, Forter decided it was time to change up their presentation.
How did Forter find us? Around 2002, we did work for a small startup called Bill Me Later. This company grew to the point where it was bought by eBay in 2008 and became part of PayPal. Some of the key people involved with Bill Me Later then moved on to start Forter, and here we are now! We are very fortunate to have customers as loyal as Forter and are grateful they remembered us after all these years!
Their new display is a 20' Coyote Gullwing floor display. This booth has a pop-up framework design with magnetic attachable graphics. They provided us with their new graphic design and we got their display all set up with their custom printed panels. Four standard halogen wall-washer lights illuminate the 20' graphic. They originally rented this display, but it worked out so well for them they decided they wanted to go ahead and purchase it. "The booth worked out great," is always a pleasure for us to hear. Bill Zielke, the CMO of Forter, followed up after the show and told us the show went excellent and the display was a hit. Another success!